In the context of ServiceNow, what does SAM stand for?

In the context of ServiceNow, SAM stands for Software Asset Management. This term refers to a comprehensive set of processes and technologies that help organizations manage their software assets effectively throughout their lifecycle. The primary goal of Software Asset Management is to optimize software usage and ensure compliance with licensing agreements, thereby reducing costs and mitigating risks associated with software audits.

Software Asset Management involves key activities such as inventory management, license tracking, optimization of software resources, and the alignment of software usage with business objectives. By effectively implementing SAM, organizations can achieve greater visibility into their software portfolio, enabling informed decision-making about software purchases and renewals, as well as ensuring compliance with licensing terms.

This focus on optimizing and managing software resources is distinct from the other terms provided. For example, System Asset Management would generally refer to hardware management, Security Asset Management would focus on managing security resources and risks, and Service Automation Management would involve automating service delivery processes within IT services. Each of these areas is important but serves different functions within broader IT and asset management strategies.